Antibacterial Soap Market Size, Statistics, Trend Analysis and Forecast Report, 2020 - 2027

  • Report ID : MD1602
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  • Pages : 200
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  • Tables : 99
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  • Formats :

Antibacterial Soap Market size was estimated at $2,384.8 Million in 2019 and is expected to reach $4,194.3 Million by 2027, growing at a CAGR of 8.4% during the forecast period of 2020 to 2027.

anti bacterial soap market

Antibacterial soap is basically an antiseptic product usually available in the form of soap cake and is mostly used to decrease infectious agents on the hands and other body parts. In most scenarios, hand washing with soap and water is preferred over hand sanitizers. It is used widely, by everyone from medical settings to households and every regular setting. It is used to prevent the transfer of infection, which is mostly caused through hand transmission, moreover leading to several diseases such as nosocomial foodborne diseases and other illnesses. The global antibacterial soap market size is anticipated to grow at a Combined annual growth rate of somewhere around 9.9% from 2017 to 2023.
Factors like consumer’s liking towards health and wellness and product markets creation such as the addition of fragrances, or coloring and designs on the soaps are projected to lead a rise in the market for it. Furthermore, with better living conditions, the increasing health expenditure, people becoming more aware of hand hygiene and support from world health organizations, have augmented the growth of antibacterial soap market worldwide. But another flip side of the coin is that the health hazards associated with the chemical ingredients like alcohol drying up hands and the ease of liquid soaps and not cake form are also predicted to hinder the growth of the market during the forecast period.

Segmentation Analysis

Growth and Trends

Antibacterial soaps and washes, irrespective of whether they are used by consumers at home or medical personnel in hospitals, reduce or eliminate bacteria that could cause skin infections, intestinal ailments, or other commonly transmitted diseases, for which they generate demand and foster growth in the instant market. In addition, these products are essential for individuals who are in close proximity with those at high risk of infection, such as members of the elderly care facilities or the immuno-suppressed. Individuals in close contact with people infected with an organism usually transmitted through direct contact, such as diarrhoea, upper respiratory infections and skin infections, are more likely to use antibacterial soaps. Further, individuals who are in settings in which bacterial disease transmission is likely, such as in prisons, food preparation, chronic-care residences, prisons, child-care centres, and preschools, need antibacterial soaps to prevent contamination, thus ensuring a steady market growth for the product based on its high utility. For millions of people across the globe, these situations seem to be normal occurrences, further highlighting the role antibacterial products play in daily life. After decades of consumption, there is no evidence suggesting that the use of antibacterial hygiene and cleaning products results in antibiotic resistance. Since these materials are biodegradable in the environment, no harmful environmental effects have been demonstrated from discovering even microscopic trace amounts, even after decades of its use, thus strengthening the product value and also sustaining their demand in the market.

The problem today is not overuse of useful hygiene products but is rather misinformation that may discourage people from following hygiene practices that can protect them from chronic illness. Overconsumption of antibacterial products might reduce healthy bacteria on one’s skin, and added chemicals contained in antibacterial soaps might remove natural oils, affecting the skin to make it become drier.

Regional Analysis

The antibacterial soap is projected to grow exponentially in the period between the years 2020 and 2026. This growth will be majorly influenced by the greater need to observe hygiene following increasing prevalent illnesses. The outbreak of COVID-19 and the need for frequent hand washing will push the market even further up. This growth is projected to be in markets such as North America, Europe, Asia-Pacific, Latin America and the Middle East & Africa. The growth in the antibacterial soap market can be attributed to companies such as Reckitt Benckiser, Unilever, P&G, Amway, Medline, Lion Corporation, GOJO Industries, Vi-Jon, Shanghai Jahwa Corporation and Chattem. 

Antibacterial Soap Market Competition
Key companies operating in this industry are Reckitt Benckiser(UK), P&G(US), Unilever(UK), Amway(US), 3M(US), Lion Corporation(JP), Medline(US)Vi-Jon(US), Henkel(GE), Chattem(US), GOJO Industries(US),Kao(JP), Bluemoon(CN), Weilai(CN), Kami(CN), Magic(CN), Shanghai Jahwa Corporation(CN), Beijing Lvsan(CN) and Longrich(CN).

Coverage Highlights
• Antibacterial Soap Market Revenue Estimation and Forecast (2020 – 2027)
• Production Estimation and Forecast (2020 – 2027)
• Sales/Consumption Volume Estimation and Forecast (2020 – 2027)
• Breakdown of Revenue by Segments (2020 – 2027)
• Breakdown of Production by Segments (2020 – 2027)
• Breakdown of Sales Volume by Segments (2020 – 2027)
• Gross Margin and Profitability Analysis of Companies
• Business Trend and Expansion Analysis
• Import and Export Analysis

Antibacterial Soap Market Segmentation

Product Outlook (Revenue, USD Million, 2020 - 2027)
• Fragrance Type
• No-fragrance Type

Application Outlook (Revenue, USD Million, 2020 - 2027)
• Online Sales
• Offline Sales

Country (Revenue, USD Million, 2020 - 2027)
North America

• United States
• Canada
• Mexico


• China
• Japan
• South Korea
• India
• Philippines
• Malaysia
• Australia
• Rest of Asia Pacific


• Italy
• Spain
• France
• UK
• Germany
• Belgium
• Netherlands
• Switzerland
• Russia
• Rest of Europe

South America

• Brazil
• Peru
• Chile
• Rest of South America

The Middle East and Africa
• Iran
• Israel
• Saudi Arabia
• Turkey
• Africa

Antibacterial Soap Market Companies
• Reckitt Benckiser(UK)
• P&G(US)
• Unilever(UK)
• Amway(US)
• 3M(US)
• Lion Corporation(JP)
• Medline(US)
• Vi-Jon(US)
• Henkel(GE)
• Chattem(US)
• GOJO Industries(US)
• Kao(JP)
• Bluemoon(CN)
• Weilai(CN)
• Kami(CN)
• Magic(CN)
• Shanghai Jahwa Corporation(CN)
• Beijing Lvsan(CN)
• Longrich(CN)


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