India Hand Sanitizer Market is segmented by Product (Gel, Foam, Spray), Distribution Channel (Online Store, Departmental Store, Pharmacy Store), End User (Restaurants, Schools, Hospitals, Household Purpose), and Region (United States, Canada, Mexico, France, Germany, Italy, Spain, United Kingdom, Russia, China, India, Philippines, Malaysia, Australia, Austria, South Korea, Middle East, Japan, Africa and Rest of World)
India Hand Sanitizer Market size to reach $_ million by 2027, growing with a CAGR of _% during the forecast period of 2020 to 2027.
India Hand Sanitizer Market Growth Factors
With the unanticipated splurge of demand in the hand sanitizer market, the product has witnessed immense growth. The prevalence of the pandemic has pushed hand sanitizers from a niche product to a necessity in the eyes of the consumer. As per the released Nielsen data within the growth in several FMCG products, the most dominant was one has been for hand sanitisers - from 11% since November 2019 to 61% in March 2020.
To meet the never-ending consumer demand, not only did many established FMCG giants launch their own sanitizers, but the government also gave licenses to sugar mills and distilleries to manufacture alcohol-based hand sanitizers. Dabur, Emami, HUL, ITC, Godrej, Dettol were among the existing players in the segment while the coronavirus pandemic saw many others to make a move. The smaller players also could make a profit of os the ever-rising demand. Rather consumer demands were better fulfilled by the smaller players This is clear evidence of the humungous increase that the product demand has witnessed. Sanitizers are used in restaurants, hospitals, educational institutions, households, and most public places. The frontline healthcare workers such as doctors, nurses and other attendants are amongst the top consumers. Their demand of sanitization is expected to be in longevity because of their exposure to infectious contaminants on a daily basis. For daily consumers, hand sanitizers have become the biggest precaution against COVID-19. Such habit of using hand sanitizer beyond the pandemic period is expected to continue. Of various forms of hand sanitizers present in the market including foam sanitizers, gel-based, wipes and spray cans. Moreover, most of the market players have been producing foam sanitizers with gel sanitizers to kill most of the contaminants and also give soft hands. Alcohol containing hand sanitizers are considered the safest.
Revenue from the Hand Sanitizer product segment comes to 611.81 million US dollars in 2020. Though the government has limited the retail price of hand sanitizer at Rs 100 per 200ml bottle to curb a sharp rise in prices, yet profitability in the market of the product is still expected for the upcoming years.
India Hand Sanitizer Market Country Analysis
Over the forecast period of 2014-2019, the Indian hand sanitizer market expanded at a CAGR of about 14%. Because of shifting socio-economic situation and rising trends of urbanization and westernization in the country, hand sanitizers have transitioned from being luxury items to essential products. The COVID-19 has further skyrocketed the demand and growth of this market, attracting several key players. Significant growth in this market originated from gel hand sanitizers due to their full coverage, ability to spread effortless on the palms as well between fingers, and to offer powerful defense against germs. Major players in the Indian hand sanitizer market include Dabur India Limited, The Himalaya Drug Company, and Godrej Consumer Products Limited.
India Hand Sanitizer Market Share and Competition
Key companies operating in this industry are Reckitt Benckiser Group, The Himalaya Drug Company, Procter and Gamble, Gojo Industry Inc., Henkel Corporation, Unilever, Vi-Jon Laboratories Inc., Chattem Inc., Best Sanitizers Inc., and Kutol Products Company. Berger Paints Co., the world’s largest paints manufacturer, has announced that it is entering in to hand sanitizer productions, on 30 June 2020. According to the company, after the rise of Covid-19, the business of hand sanitizers has increased by a great factor. So, they also decided to enter into the business themselves in the country of India, where there is a great need for mass production for the product. “And being one of the oldest and renowned companies of the country, we believe it is our responsibility to contribute as much as possible during such a situation. The introduction of Berger Mr Expert Advanced Hand Sanitiser is part of that endeavour.”, said AKM Sadeque Nawaj, General Manager for Marketing at Berger Paints Co. Cadila Pharmaceutical Co., an Ahmedabad based pharmaceutical manufacturer, has announced the launch of its new range of sanitizers on 16 June 2020. The sanitizer ranges are named under Santiza and Laglo. The company announced that it has entered into the care equipment market by launching this new range of hand sanitizers. It is contributing majorly to the Care Equipment business in India by donating several care kits and other products to the underprivileged across the country.
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• Estimation/projections/forecast for revenue and unit sales (2020 – 2027)
• Data breakdown for every market segment (2020 – 2027)
• Gross margin and profitability analysis of companies
• Price analysis of each product type
• Business trend and expansion analysis
• Import and export analysis
• Competition analysis/market share
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Industry Segmentation and Revenue Breakdown
Product Analysis (Revenue, USD Million, 2020 - 2027)
Distribution Channel Analysis (Revenue, USD Million, 2020 - 2027)
• Online Store
• Departmental Store
• Pharmacy Store
End User Analysis (Revenue, USD Million, 2020 - 2027)
• Household Purpose
Region Analysis (Revenue, USD Million, 2020 - 2027)
• United States
• United Kingdom
• South Korea
• Middle East
• Rest of World
India Hand Sanitizer Market Companies
• Reckitt Benckiser Group
• The Himalaya Drug Company
• Procter and Gamble
• Gojo Industry Inc.
• Henkel Corporation
• Vi-Jon Laboratories Inc.
• Chattem Inc.
• Best Sanitizers Inc.
• Kutol Products Company
United States India Hand Sanitizer Market Research Report
Europe India Hand Sanitizer Market Research Report
Asia Pacific India Hand Sanitizer Market Research Report
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